Customer Lifetime Value Calculator
Estimate a customer’s revenue value across their relationship with you.
Keep this in your personal dashboard
Try customer lifetime value calculator
Your entries stay in your browser. Nothing is sent to LaunchKit to perform this calculation.
Your result
How to use this tool
Multiply average purchase size by annual frequency and years retained. This is a revenue estimate, not profit.
How the calculation works: LTV = order value × annual orders × years
- Review the example values and replace them with your own figures or text.
- Press Generate result to see a calculation, transformed text or ready-to-use document.
- Copy or download the result to use it in your own workflow.
What to check before using the result
Figures are only as reliable as the data entered. Check that your inputs cover the same period, use consistent units, and reflect real fees, taxes or costs relevant to your situation. This calculator does not replace accounting, financial, legal or tax advice.